For Immediate Release: Podcasts for Communicators
Podcast: Play in new window | Download (Duration: 10:18 — 9.5MB) | Embed
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There are five ways organisms respond to periods of extreme adversity. The insights they hold that are valuable to you as career advice.
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The hustle mentality isn’t right for right now—and shaming people who don’t have the time (or don’t take the supposed extra time they have) to do something new is the absolute wrong thing to do.
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It’s a crazy time to be alive right now. So much change and now you suddenly find yourself in a work from home situation. In this week’s show, Gini Dietrich shows you how to be as successful as you can be, in light of everything that is going on.
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Podcast: Play in new window | Download (Duration: 9:58 — 9.2MB) | Embed
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A Star Wars superfan has written a thirty thousand word dissertation detailing the problems with the franchise and we look to the PESO model to help him out.
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Podcast: Play in new window | Download (Duration: 12:36 — 11.6MB) | Embed
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The latest algorithm update from Google, BERT, is out for revenge on irrelevant, spammy content—and you’d better beware if this has been your MO of late.
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About eight years ago, we launched the PESO model. Today it’s everywhere. Although we’ve constantly refined and improved it over the years, it’s not always easy to implement.
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Podcast: Play in new window | Download (Duration: 14:19 — 13.2MB) | Embed
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Gini Dietrich discusses the innovations, changes, and new opportunities in the podcasting space in this week’s Spin Sucks show.
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In this episode of the Spin Sucks podcast, Gini Dietrich and Megan Dougherty discuss content creation, the PESO model, and the pros and cons of writing a book.
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No matter where your communications role lies, Gini Dietrich says you can go into the new decade strong if you embrace these two trends: creative storytelling and the PESO model.
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