Local businesses are optimizing for word like near me, nearest and nearby. Which is challenging and difficult to incorporate meaningfully. But according to an article on Search Engine Watch from March’16: ‘near me’ searches doubled in 2015-16.
The US FDA’s new social media shows how difficult it is for a big employer to walk the line between encouraging advocacy and not running afoul of other rules governing the workplace.
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What your CEO should never do on Twitter; SEO takes a beating in new marketer attitude survey; is podcasting headed or the big time? Nah.