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You are here: Home / Thought Leader Life / #125: John Dunlap & Marty Desrochers on Revenue Management Strategies Based on the Theme Park Industry

#125: John Dunlap & Marty Desrochers on Revenue Management Strategies Based on the Theme Park Industry

November 16, 2016 by Mitchell Levy Leave a Comment

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marty-desrochers

In this episode, Mitchell Levy, Chief Instigator of AHAs at AHAthat: http://www.ahathat.com/, together with his co-hosts, John Dunlap, CEO of Iconic Attractions Group and President of Jungle Island, and Marty Desrochers, President of Operation: Pineapple, coordinates an inspiring session on how to maximize revenue using effective and dependable revenue management strategies.

John and Marty, who both have a background in the themed-park industry, cite a few impressive examples on how they managed to significantly increase their revenue using no-secret tactics and management game plans without sacrificing their customers’ buying experience. They discuss how to appropriately pitch products or services in order to escalate sales, engage more customers, and keep these patrons coming back for more. The stories and insights they share are true evidences that the benefit, experience, and participation of your clients count more than the price they pay.

After this episode, there will be four exciting sessions where they will invite guests to share additional sets of helpful approach and management strategies toward more customer engagement and increase of sales.

To learn more about Thought Leadership and how it can help you become successful, feel free to subscribe at: http://youtube.com/user/thoughtleaderlife.

Here are some of the inspiring AHAmessages from the episode that you shouldn’t miss. Find out more in the “Aha Moments from Thought Leader Life” eBooks that are up for grab in the social media-enabled eBook platform, AHAthat: http://www.ahathat.com/:

• Offer your guests a product thatyou believe will make them walk out the happiest. @JohnCDunlap
• Figure out who is in front of you and pitch to them the most appropriate line of products based on who they are. @oper_pineapple
• Suggestive selling and the way you price can have a huge impact on the guests today. @JohnCDunlap
• Don’t present guests the price. Recommend them products based on value and benefit. @oper_pineapple

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About Mitchell Levy

Mitchell Levy, host of Thought Leader Life, is the Thought Leader Architect and CEO at THiNKaha who has created and operated fifteen firms and partnerships since 1997. https://firpodcastnetwork.com/team_member/mitchell-levy/

Filed Under: Thought Leader Life

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This episode was sponsored, in part, by THiNKaha.com, helping experts become thought leaders.

You can connect with Mitchell at MitchellLevy.com, @HappyAbout on Twitter, or join his Thought Leadership Best Practices Group.

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