FIR Podcast Network

With so much data available, it can be difficult to determine what information is actually useful to track to measure the success of your communication activities.  What and how to measure in order to best inform your work and demonstrate communication impact is the next topic for discussion on Circle of Fellows. Episode #47 of the broadcast will explore measurement for both internal and external communication activities. IABC Fellows participating in the broadcast at noon ET on Thursday, July 18, will include Neil Griffiths, Jim Shaffer, Angela Sinickas, and Stacy Wilson. Shel Holtz will moderate.
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According to a study conducted by MIT Sloan Management Review and The Boston Consulting Group, three-quarters of executives believe that artificial intelligence (AI) will enable[Read More…]

In May’s Circle of Fellows panel, four IABC Fellows will explore the steps organizations need to take to mitigate the risk of reputational crises and address the challenges of consumer activism in highly politicized environments by listening to your customers, understanding their concerns and shaping communication to build trust, clarify and dispel myths. The panel is set for noon ET on Thursday, May 16. Join us in real time as Shel Holtz moderates a panel that will include Jim Lukaszewski, George McGrath, Bish Muhkerjee, and Angela Sinickas.
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